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#MediaSnack

ID Comms

Welcome to MediaSnack, the show that helps the world's leading marketers #GetGoodAtMediaWe make shows for marketing leaders who want to win! If you’re looking to sharpen your performance, stay ahead of the competition, and deliver real results, you’re in the right place.Media is constantly evolving, and success belongs to those who can adapt. Every episode, hosts Tom Denford and David Indo deliver actionable insights and proven strategies to help you outpace the competition, navigate industry changes, and drive measurable results in media and advertising. We also welcome industry winners to share their secrets to success, giving you an edge in your own journey.Subscribe to #MediaSnack to stay informed, stay competitive, and stay winning. Let's all #GetGoodAtMedia together. #MediaSnack is presented by ID Comms the award-winning global media advisory and analytics firm, helping ambitious marketers #GetGoodAtMedia since 2009. Find out more at www.idcomms.com

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Эпизоды

299 эпизодов

  1. The Top 3 Media Stories This Week: Media Agency Q3 Results and Agency Horror Stories 31:01
  2. #MediaSnack LIVE: COLA WARS: COKE vs. PEPSI'S MEDIA MOVES 32:07
  3. Dave Kersey, VP, Global Head of Media at SharkNinja | #MediaSnack WINNERS 21:11
  4. MEDIA PALOOZA: PROCUREMENT'S ROLE IN AGENCY PITCHES 30:42
  5. MEDIA PALOOZA: THE CMO'S ROLE IN AGENCY PITCHES 23:36
  6. #MediaSnack Winners: Megan Matlock - SVP of Media and Partnerships at FanDuel 16:30
  7. MEDIA PALOOZA: HOW WE RENEGOTIATE WITH AGENCIES 26:45
  8. MEDIA PALOOZA: The Big Coca-Cola Pivot 33:17
  9. MEDIA PALOOZA: HOW TO MAXIMIZE VALUE 31:01
  10. MEDIA PALOOZA: The Ultimate Media Pitch Brief 30:00
  11. MEDIA PALOOZA: OPERATING MODELS - The CMOs Playbook for Media in 2027 30:56
  12. MEDIA PALOOZA: THE TIMELINE - Advice for Advertisers 29:41
  13. WHAT IS MEDIAPALOOZA 2027? 25:58
  14. Trust But Verify...How? 31:05
  15. CMO - "Can Agencies Be Trusted?" 30:45
  16. WPP IN A CORNER: Adidas Leaves. Execs Jailed. What Now? 23:55
  17. AGENCY WARS: Why Publicis Is Going on The Attack 30:36
  18. #MediaSnack WINNERS: Bill Tucker - CEO at Aquila LLC 22:19
  19. 10 Years of Media Transparency – Did Anything Change? 30:40
  20. Ranking The 10 Reasons Pitches Go Wrong 22:27
  21. 10 Things Every Pitch Gets Wrong! 40:29
  22. HOLY GRAILS!? Did We Just Solve Agency Pricing & Cross-Media Measurement? 26:36
  23. 3 Priorities for Marketing Procurement 30:36
  24. A BIG year for Marketing Procurement + special guest Bill Duggan, ANA 31:22
  25. FTC vs Agency Showdown & The Publicis Power Play 30:27
  26. 3 Ways to #GetGoodAtMedia in 2026 32:44
  27. Principal Media, Hidden Fees & A Fight for Transparency 34:35
  28. Publicis vs The Trade Desk & The Battle for Transparency 30:41
  29. Agency Winners & How Global Unrest Impacts Marketing 29:58
  30. Inside WPP Open & The Agency 'Red Ocean' 30:44
  31. Navigating the Agency 'Red Ocean' & Review of WPP Open 30:21
  32. MEDIA CHANGE 2017: ADVERTISER Q&A: #MediaSnack Ep. 60 11:25
  33. #MediaSnack WINNERS: Charles Singer – Director of National Media, Digital & Performance Marketing at Henkel 24:15
  34. FINDING THE RIGHT MEDIA AGENCY PART 2 - INVESTMENT EXERCISE: #MediaSnack Ep. 140 11:19
  35. WHAT ARE FAIR PAYMENT TERMS? #MediaSnack Ep. 210 25:33
  36. IS MONEY STILL THE DECISION FACTOR IN MEDIA PITCHES?: #MediaSnack Ep. 146 10:42
  37. ACCENTURE: TANKS ARE ON THE LAWN: #MediaSnack Ep.120 14:05
  38. HOW TO MANAGE MEDIA IN A RECESSION: #MediaSnack Ep. 153 13:07
  39. Episode 236: Better Agency Pitches = Better Agency Partnerships 54:42
  40. #MediaSnack MEETS: DJ Perera, Chief Media Officer at the Ad Council 8:40
  41. MARKETERS NEED TO COLLABORATE WITH FBI: #MediaSnack Ep. 137 11:51
  42. A GREAT MEDIA AGENCY PITCH: #MediaSnack Ep. 46 13:33
  43. Bill Wise, CEO, Mediaocean: #MediaSnack Meets 16:29
  44. Episode 230: The Big Media Review of the Year - 2022 28:22
  45. #MediaSnack Meets: Bob Hoffman, The Ad Contrarian 34:18
  46. FACEBOOK IN CRISIS. WHAT NOW?: #MediaSnack Ep. 138 11:28
  47. HOW CMOS CAN SAVE MEDIA INDUSTRY: #MediaSnack Ep. 156 11:15
  48. PEPSI AXE PROCUREMENT, MEDIAPALOOZA, ANA MEDIA REBATES: #MediaSnack Ep. 1 16:01
  49. WHAT IS MEDIA AUDITING AND WHY IT NEEDS TO CHANGE: #MediaSnack Ep. 145 12:44
  50. THE BEGINNING OF THE END OF MEDIA AGENCIES?: #MediaSnack Ep. 25 16:12