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LIFTS

Matthew Januszek

Every week, our intrepid hosts Matthew Januszek of Escape Fitness and Mo Iqbal of SweatWorks will discuss the breaking fitness industry news, providing their own perspective on the headlines whilst provoking thoughts and conversations. All delivered in a quick-fix, approximately 30-minute podcast.LIFTS is the fitness industry's meeting point - a space where leaders, innovators, and creators come together to make sense of what's happening now and what's coming next.Through conversations that blend market trends, technology, leadership, and real-world experience, LIFTS delivers the insights professionals need to stay informed, inspired, and ahead of the future.Designed for founders, operators, and forward-thinkers, LIFTS goes beyond interviews. It helps unlock new ideas, spark innovation, and connect you with the people redefining how the fitness world moves.

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Episódios

497 episódios

  1. Red Light Therapy: Does It Really Live Up to the Hype? 48:58
  2. Why Gyms Are Losing the Data Race to Big Tech | Al Noshirvani 39:36
  3. Recovery Is Big Business. But Where's the ROI? 1:10:25
  4. 40 Years of Fitness: Where We've Been and Where We're Going | Live from Peloton HQ 27:18
  5. Built by Men, Designed for Women? Fitness's Biggest Blind Spot 50:46
  6. Planet Fitness, HYROX & Padel | Clues to Fitness's Next Big Shift? 52:20
  7. Australia Special: Is Australia Showing Us What's Next in Fitness? 45:27
  8. Are the Biggest Fitness Brands Losing Their Grip on the Consumer? 41:38
  9. The YMCA Is Over 180 Years Old. How Have Its Gyms Stayed So Relevant? 41:06
  10. Your Members Know More Than You Think | Life Fitness 42:13
  11. The Member Has Changed. Has the Fitness Industry? | ABC Fitness Round Table 54:09
  12. ABC Fitness Mid Year Report: The Fitness Industry Has a Habit Problem 50:12
  13. The Future of Fitness Won't Be Built Around Equipment | Andy Peat 48:33
  14. The Man Who Built Boutique Fitness Reveals What's Next | Anthony Geisler 1:07:37
  15. Inside SWTHZ: Building the Starbucks of Contrast Therapy | Nico Varano 45:43
  16. Everything You Know About Longevity Is Probably Wrong | Oliver Patrick 59:20
  17. Latin America's $7.5 Billion Opportunity | The Fitness Market Everyone Is Missing 50:15
  18. Inside Athletech New York: How the Best Fitness Brands Are Adapting | LIFTS Live in New York 1:06:28
  19. Inside Athletech New York: The Biggest Ideas Shaping Fitness LIFTS LIVE in New York 1:25:29
  20. The CEOs Rebuilding Fitness | Leadership Lessons from the Industry's Biggest Transformations 37:54
  21. LIFTS Episode 129 - Wall Street's Fitness Investment Playbook: What Builds Value & What Kills Deals | with Aarti Kapoor 50:59
  22. LIFTS Episode 128 - One PhD. 5.5M Members | Retention Science That Could Change the Industry | with Dr. Paul Bedford 54:51
  23. LIFTS Episode 127 - The HYROX Effect | Will Every Gym Need a Strategy to Survive? 47:23
  24. LIFTS Episode 126 - Why the Fastest-Growing Workout Category in America Is Also the Most Misunderstood | with Dr. Brent Anderson 58:28
  25. LIFTS Episode 125 - Is the Fitness Industry Ready for the Performance Medicine Era? | with Dr. Nestor Rodriguez 36:24
  26. LIFTS Episode 124 – The $128 Million Recovery Tech Collapse: What Really Happened at Aescape | with Frank Britt 42:02
  27. LIFTS Episode 123 – Fitness Technology Is No Longer Software. It's Infrastructure | with Al Noshirvani 50:16
  28. LIFTS Episode 122 – Your Gym Isn't Growing… Because Your Members Don't Show Up | with JJ Creegan 44:30
  29. LIFTS Episode 121 – If Aging Is a Disease… Can We Cure It? | with Dr. Jonathann Kuo 51:46
  30. LIFTS Episode 120 – The Molecule Matters: How NAD Actually Works in the Body | with Rachele Pojednic 55:11
  31. LIFTS Episode 119 - The Golden Era of Fitness? Longevity, Mental Fitness & Human Performance | PerformX Special (Part 3 of 3) | with Giles Denning & Phil Learney 28:45
  32. LIFTS Episode 118 - Fitness Leaders Unfiltered at Coach360 After HFA Party 1:05:53
  33. LIFTS Episode 117 - Mark Mastrov, UFC Gyms & ABC Fitness on the Future of the Industry | LIVE at HFA 2026 58:20
  34. LIFTS Episode 116 - GLP-1s Are Changing Fitness: What Gym Operators Need to Know | PerformX Special (Part 2 of 3) | with Dr Hussain Al-Zubaidi 44:50
  35. LIFTS Episode 115 - From Gyms to Health Hubs: The Next Era of Fitness | PerformX Special (Part 1 of 3) | with Jaclyn Hughes, Tim Gray & Rez Barad 47:28
  36. LIFTS Episode 114 - The Future of Personal Training, AI & Human Intelligence | at Connected Health & Fitness 2026 56:07
  37. LIFTS Episode 113 - From HYROX to Longevity Clinics: The Future of Fitness is Human | Connected Health & Fitness Summit 55:56
  38. LIFTS Episode 112 – Why 60-Year-Olds Are Stronger Than 30-Year-Olds (Data Shocked Us) | Strength, Longevity & The Future of Fitness | with Troy Taylor 51:10
  39. LIFTS Episode 111 - Strength, Pilates & Wellness Are Booming, But Something Isn't Adding Up? | Inside the Les Mills 2026 Global Fitness Report | with Sean Turner 59:52
  40. LIFTS Episode 110 - Strength, Sleep, and Longevity: What Most Men Get Wrong About Aging Well with Jeff Zweifel 59:45
  41. LIFTS Episode 109 - The Pilates Journal Expo 2026 | Los Angeles | Part 2 52:51
  42. LIFTS Episode 108 - Moving from Analysis to Intervention with Debra Strougo 46:55
  43. LIFTS Episode 107 - Los Angeles Pilates Journal Expo 2026 Part 1 of 2: Inclusivity, Innovation & What Comes Next 1:16:32
  44. LIFTS Episode 106 - How YouTube Is Reshaping the Fitness Industry with David Sherman-Presser 57:41
  45. LIFTS Episode 105 - Why Humans Age: Telomeres, Longevity, and the Limits of Lifespan with Dr. Bill Andrews 1:04:09
  46. LIFTS Episode 104 - Fitness Predictions: Reviewing 2025 & Forecasting 2026 | with Anthony Vennare of Fitt Insider 1:04:00
  47. LIFTS Episode 103 - The Battle for Your Sleep: Smart Rings, Patents, and the Future of Health Tech 54:03
  48. LIFTS Episode 102 - The Career Skill No One Trains For | Battle Tested Principles for the Corporate Athlete 48:53
  49. LIFTS Episode 101 - How Myzone Is Redefining Wearable Engagement 37:59
  50. LIFTS Episode 100 - Will Brereton of SH1FT on the Future of Group X, Instructors, and Hybrid Fitness 50:13