Loss Aversion

Nathaniel Gier

Loss aversion--a theory in behavioral economics--suggests that losing makes us feel worse than winning makes us feel better (and so we try to avoid it). As sports fans, we feel this emotion each time our team loses. In this podcast, Loss Aversion, Nathaniel Gier interviews sports fans from across the country to discuss their strongest affiliations, greatest sports memories, most hated teams, and much more.

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