Adspeak
Purpose and Practice: Transforming Health Brands for the Modern Consumer
30:22
In this episode of Adspeak by ADWEEK, host Jenny Rooney speaks with Jason White (Board Member at Caldera Arts), Lina Polimeni (SVP and CMO at Eli Lilly and Company), and Nita Danielle (Content Creator and Influencer) about how health brands can earn trust in a skeptical, consumer-driven world. The conversation explores why pharmaceutical marketing must move beyond clinical messaging toward…