Fintech Explained
From KYC to KYA: Identity in the Agent Economy, with Rick Song of Persona
39:15
Persona co-founder and CEO Rick Song calls himself a reluctant founder, but he's spent his career on one of the internet's hardest problems: knowing who's really on the other side of the screen. He joins Penny Lee and Sunayna Tuteja to explain why that question matters even more once AI agents act and pay on our behalf, at our direction, and how "know your customer" is becoming "know your…