TechShift
From Podcast Appearances to Music Releases: A Cross-Platform Promotion Strategy
5:42
Show notes
Podcast appearances can do more for a music release than most artists realize — if they’re part of a coordinated plan. In this episode: why podcasts deserve a place in release campaigns, how to find shows that match your audience (and score them), how to pitch an interview instead of a promo spot, coordinating appearances with your release calendar, turning one interview into quote…