Knowledge Flow
Advertising & Sales Promotion: Campaigns, Budgeting & Brand Strategy
57:13
Explore advertising and sales promotion through campaign objectives, budgeting, media planning, persuasive communication, brand building, price deals, sampling, and consumer loyalty. A Knowledge Flow episode for marketing students, founders, and business professionals. This episode is an AI-generated audio conversation based on the Knowledge Flow book Advertising and Sales Promotion. Become a…