Beyond The Pattern
Why Do We Buy Things We Never Needed?
19:15
Thirty seconds ago, you did not know the product existed. Now it feels like something your life is missing.In this episode of Beyond The Pattern, Ayush Sanger explores the Desire Economy - the hidden system that turns exposure into a perceived gap, attaches identity to an object, and makes completion feel one purchase away.This is not an argument against business, technology, or buying things.…