Tailwind
Tailwind ~ Guy Ragault ~ CEO @ Northern Lakes Sales Leadership
45:20
Guy Ragault joins Tailwind for a conversation on why salespeople—especially in SMB and technical environments—need to own their own growth instead of waiting for marketing, SDRs, or existing accounts to feed them pipeline. We talk about the shift technical sellers have to make from “professor” to “therapist,” why account management without proactive growth can become little more than project…