Future Engineering Bets
Aston Martin, Honda and the Cost of Engineering Misalignment | Future Engineering Bets
12:10
In this first episode of Future Engineering Bets, Fred Warner (Founder, 7Q) dissects the Aston Martin–Honda Formula One programme - a multi‑hundred‑million‑pound engineering bet that has unravelled under the pressure of governance, integration, and execution failure.
Using the programme as a live case study, the episode examines how capital investment, engineering strategy, and organisational…