SECOND WIND

The Problem With Always Wanting More

46:22

This week’s episode starts with a simple question:

What if the thing you’ve been trying to grow isn’t actually the thing you want?

After spending the last year and a half building a YouTube channel from zero, I found myself looking at subscriber numbers, view counts and performance charts in exactly the same way I once looked at sales targets. The numbers were growing, but so was the pressure.…