Game Shape
How to Cold Call Without Getting Hung Up On
37:13
Your energy, not your script, kills your cold calls.
Josh Rasmussen and Eric Salvo break down one of the most common cold call mistakes reps make in 2026, sounding like they're reading from a teleprompter. They dig into when a script actually helps, how to move off of it before it starts working against you, and why your opener sets the entire tone for the conversation that follows.
They walk…