Because It's Personal

It's Personal Agency

Because It's Personal: The Podcast for Furniture & Homewares Founders

Buying a sofa, a kitchen, or a bed isn't like buying a pair of trainers. It's a considered, emotional, often months-long decision — and the brands that understand that are the ones winning.

This is the podcast for founders, MDs, and senior leaders in the premium furniture and homewares space who want honest, unfiltered conversations about what it actually takes to build and grow a brand in this sector.

Each episode, your host Magda Kolesinski sits down with the people behind some of the UK's most exciting furniture and homewares businesses — asking the questions that rarely get asked in boardrooms. From navigating a contracting market and finding growth where others see headwinds, to the real impact of AI, physical retail, and shifting customer expectations — this is where the furniture industry talks candidly.

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