The Array.
Why AI agents will replace A/B testing in modern marketing
36:42
Analyze your brand messaging for free at www.jacquard.comWhat if the biggest missed opportunity in marketing isn’t what you send but what you shouldn’t send at all? In this episode of The Array by Jacquard, Toby and Jasper sit down with George Khachatryan, Head of AI Decisioning at Braze, to explore how reinforcement learning and AI agents are transforming marketing from static, segment-based…