Underthrow

Bonus: Surfing the Whirl of Reorientation

48:05

The conversation continues with Brian Rivera and Mark McGrath—The Whirl of Reorientation—explaining John Boyd’s OODA Loop framework (Observe, Orient, Decide, Act) and its application to organizational performance and decision-making. Then Brian and Mark discuss the influence of Marshall McLuhan on their work as organizational consultants.

Key Themes: John Boyd

Boyd’s Core Question: How do we…