Operators

3 things that turn a pilot into a contract. Anna Turvoll on turning Völur around after saying yes to everything

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This week's guest is Anna Turvoll, CEO of Völur, which builds AI for production planning in the meat processing industry.

The company was founded in Oslo in 2019 and has customers and pilots in Europe, North America and Australia.

When she took over in 2024, Völur had 30–40 employees, fresh money from a funding round and several pilots that weren't turning into contracts. Previously she worked…