Founding Sellers

Sam Collin

Founding Sellers is a podcast about the people who take a product from zero to sixty. Each episode is a deep, honest conversation with the early GTM operators and contributors at breakout software companies.

The goal of the podcast is to share lessons from people who have actually been in the arena. I’m Sam Collin, and I've been lucky to be an early stage seller at three startups that eventually successfully exited to Zoom, Medallia, and Meta.

Most podcasts focus on founders or VCs. I love that content, but it often misses what’s happening on the front lines. What actually works in the early days. What doesn’t. And what it takes to survive and succeed as a founding seller.