High Intent

Does Your PE-Backed Company Need a Marriage Therapist?

51:54

How can CMOs be more board fluent? Why is customer retention such a missed focus? How does marketing-CS-sales misalignment causes so many problems? Fred Penteado is an outsider. And that is where his value lies. Penteado, owner of 129 Advisory, counsels mostly PE-backed companies on growth.

You could call him a marriage counselor. And he's the next guest on High Intent. I'm your host, Justin…