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Larissa Andrianakos on the Psychology Behind Content That Actually Works
42:31
Most people aren’t bad at social… they’re just overthinking it.
In this episode, I sit down with Larissa Andrianakos (Senior Social Creative at Ogilvy) to unpack what actually makes content work right now and why confidence is probably the most underrated skill on the internet.
We get into:
why “perfect” content is usually the thing that flops
how small, almost invisible details drive…