Puzzle, Problem, Mess
TV Advertising: Money on the Move, with Brian Wieser
25:15
This episode of Puzzle Problem Mess is with Brian Wieser, CEO and Principal of Madison and Wall, about where advertising money is moving, why it is moving — and what that means for broadcasters and streaming businesses.
Topics covered with Brian include:
The changing shape of the global advertising market — why social platforms, search and commerce media continue to take share, while…