The Initial
Blinkist: 'Onboarding Best Practice' failed 😳
33:58
Proven at brands like Kia, Montblanc, Blinkist, and Blacklane, Ioana’s framework shows how to implement experimentation that actually scales. Find it in this month’s newsletter: https://increaseconversionrate.substack.com/
in this episode...
Ioana has built experimentation programs across industries (from automotive to luxury to tech) and she’s not just running tests, she’s building systems…