Data Planet
Marketing Operations Evolution: Breaking Down Team Silos for Growth with Christine Royston
19:41
In this episode of Data Planet, host Emma Davis interviews Christine Royston, Chief Marketing Officer of Wrike. They explore how modern marketing organizations can move beyond traditional siloed structures and redesign the way work flows to drive more cohesive growth.
Christine shares how Wrike—a leading enterprise work management platform—rethought its marketing operating model by introducing…