Beyond the Case

Building a Purpose-Driven $750M Franchise: The BrightStar Care Story with Shelly Sun

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Shelly Sun Berkowitz’s story is about turning a personal frustration into a purpose-driven enterprise and learning that building a successful company requires much more than being a great entrepreneur.

After struggling to coordinate medical and nonmedical care for her grandmother, Shelly left her accounting career and founded BrightStar Care in 2002. She built the company…