Intelligence Brief
How AI Is Changing the Path from Search to Booking
31:05
In this episode of The Visibility Brief, Yext SVP of Marketing Rebecca Colwell is joined by Leah Hutcheon, Founder & CEO of Appointedd, to explore how AI is changing not just how people find brands, but how they move from discovery to action.
As AI assistants take on more of the research process, customers are arriving at decisions faster, with more context and more confidence. That means less…