FailCraft
From Price Guesswork to Predictable Profit: Stop Leaving Money - Per Sjofors
25:29
In this episode of FailCraft,international business executive, pricing strategist, and author Per Sjoforsjoins Ezekiel to break down why routine pricing mistakes silently drain companyprofits and how to systematically gain pricing power. Known globally as"The Price Whisperer," Per ran companies across Europe and the UnitedStates, operating in over 40 countries where early pricing experiments…