QueenMode
Why Clients Price-Shop You: The Value Proposition Fix.
26:48
You're not being price-shopped because people are cheap. You're being price-shopped because you handed them a category and a number — and arithmetic is the only tool you left them.
In this episode of QueenMode, Ana takes apart the two ways women make their own value invisible (the label and the word salad), shows you the four-part sentence that makes your business impossible to comparison-shop,…