ExecDNA
How He Built £900K Pipeline With a £20K ABM Bet | Bilal
42:12
£900K Pipeline From a £20K Bet: Bilal's SaaS GTM Masterclass
Most SaaS founders think go-to-market is broken — but the real problem is chasing shiny objects instead of mastering fundamentals. In this episode, Mario Rivas sits down with Bilal, a GTM strategist and operator whose scaleup leadership at UserPilot redefined what modern outreach, ABM, and demand generation look like for B2B SaaS…