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Pollsters recording AI respondents rather than humans

59:14

Presenters Alex Hudson and Chris Stokel-Walker explore the emerging role of AI in polling and market research, examining its accuracy, ethical considerations, and future potential. Damian Lyons Lowe, CEO of polling company Survation, shares insights on synthetic data, the challenges of traditional polling methods, and how AI might reshape the industry.

So can public polling work without the…