A Quick Brew

Sales Psychology: How to Connect Before You Sell ft. TJ Sloane

51:22

This week we were joined by Tara-Jane Sloane, CRN's Entrepreneur of the Year, and founder of Lead Generation and Strategic Marketing Agency, Telev8. She's built her career in male-dominated spaces and quickly learnt people buy from people... they relate to.

'TJ' talks about layered marketing strategies, the psychology of sales, and why sporadic campaigns are where so many MSPs get it wrong!

As…