Making with Purpose

As a Maker STOP Chasing Virality And Do This Instead

7:34

John and Marc continue with Brit Shane to tackle one of the most common misconceptions in social media: that going viral is the goal. Brit breaks down why consistency beats virality, how micro-influencers outperform large accounts in conversions, and why reposting winning content is a legitimate and effective strategy for product businesses.

Timestamps00:00:00 Trailer00:00:15 Consistency vs.…