Inside Partnering
Jen Dawson: Clarity, Momentum, and the Path to Scale with AWS
25:55
Partner-led growth often looks simple from the outside. List on marketplace. Enable co-sell. Build a better together story. But in practice, many ISVs stall long before they see predictable results.
In this episode of Inside Partnering, Jen Dawson, Founder and CEO of SaaSNova, explains why. After years working inside AWS and supporting nearly a hundred ISVs, she has seen the same pattern repeat…