Inside Partnering
Suraj Atreya: Inside the Future of Partner Marketing in the AI Era
29:43
The New Shape of Partner Marketing
Modern partner marketing is in the middle of a major shift. Buying patterns have changed, ecosystems have expanded, and AI has compressed what used to be six-month cycles into a matter of days.
In this conversation, Suraj Atreya of Rackspace Technology shares an inside view of how enterprise partner marketing is evolving, why alignment matters more than ever,…