Cracking the Code
The Visibility Blindspot: Why Your Traffic Numbers Are Lying to You
23:11
More traffic is not always more growth
A lot of firms look at website traffic and assume the pipeline is working.
But traffic can lie.
If most visitors are reading old blog posts, clicking by mistake, or looking for DIY answers, they are not real opportunities.
In this episode, we break down why qualified traffic matters more than total traffic, and why strong professional service firms need…