Cracking the Code

How Local Businesses Win Search in the AI Era with Mike Forgie

28:19

Search is not dying. It’s expanding. In this episode, we break down how businesses can stay visible as search shifts from Google to AI platforms like ChatGPT and Claude.

Mike Forgie explains why the real goal is not SEO or AI optimization, but showing up wherever people are searching for answers.

In this episode we discuss:

• Why “search everywhere optimization” is replacing traditional…