Optimization Catalyst
The Quality of the Decision: AI, Optimization, and Governance | Daniel Lazaro and Edson Bauer (Accenture)
34:11
Optimization and AI have become the basis of competitiveness, in a setting that demands deciding for profitability, emissions, safety, and efficiency at once. Generative AI has democratized access to once-specialized models, but also opened the door to "shadow AI" — informal use of tools outside official systems, with no traceability. The key lesson is to start with value, not technology: AI…