Closing Conversations
Episode 12: Why Employer Branding is Broken and How to Fix It (with Brano Vargic, Co-Founder of Talent Square)
47:52
Brano Vargic has seen every side of HR—from CHRO at major banks to founder of a fast-scaling HR tech platform.
In this episode, we talk about:
* Why employer branding starts with the business—not HR
* The danger of building a company people “like” (instead of one people want to work for)
* How to reverse-engineer job ads that actually attract the right candidates
* What e-commerce can teach…