Send It!
We Asked Retention.com's Founder If This Is Legal (ft. Adam Robinson)
32:13
The Legal Loophole Behind Non-Opt-In Email Marketing
Is it actually legal to email people who never opted in?
This week, Jimmy Kim sits down with Adam Robinson, founder of Retention.com and RB2B, to break down how identity resolution and non-opt-in email marketing actually work, and why it’s compliant under U.S. law even though most people assume it isn’t.
Adam built Retention.com (formerly…