Full Circle

Is the playbook for loyalty hiding in sports fandom?

28:14

Scroll up, swipe right, onto the next reel… The attention economy is brutal. But as the Toronto Blue Jays strive to run it back to World Series glory and the puck drops in the NHL playoffs, sports teams in Canada still command obsession. In this episode, our National Sport & Live Entertainment sector leader, Jeff Harris, is joined by with Calgary Sports and Entertainment Corporation CEO, Robert…