GOOD THINKING
Brands are refusing to scale and it's working
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We’re back with another edition of GOOD SIGNS—a monthly round-up of 4 letters, looking at what’s bubbling up.
Again, these aren’t trends (yet!). That’s way too heavy for a month’s worth of content. These are signals, patterns, counter-trends. Stuff that’s emerging, continuing, sticking out, or simply what we’re finding interesting in the last month.
Enjoy! And let us know what you think in the…