Brandy
Trick or Treat? How Customer Experience Builds or Breaks Your Brand
16:10
A customer’s experience can build trust or leave them feeling tricked. In this short Halloween episode, Reilly Newman explores how customer expectations, surprise fees and everyday interactions shape brand perception and loyalty.
You’ll also discover two gaps that can hurt a business: failing to deliver on its promise, and growing beyond the reputation customers still associate with it. A quick…