Brandy
Why Status, Not Money, Drives Modern Brands
19:38
Money isn’t the only currency in business.
Status is.
And in many cases, it’s the one that matters more.
In this episode of Brandy, Reilly Newman and Scott Saunders explore the idea of status as currency and why brands are constantly participating in an invisible exchange of perception, identity, and social signaling.
Every purchase, every interaction, every brand choice communicates…