Do.Different.Better

Do Different Better – Ep. 118: Reputational Capital: Why Your Talent Is Not Enough

47:21

You can be excellent at what you do and still be overlooked. Why? Because expertise that cannot be found, understood, trusted, or referred has limited leverage. In this episode of the *Do Different Better Show*, Y. Elaine Rasmussen explores reputation and visibility as strategic assets. You’ll learn how credibility reduces risk, why being known is…