Inside Integration
Episode 118: You Can’t Be Important to Everybody
38:27
Chris and Jayson swap Boise and SoCal road stories, break down how brands become favorites (and why you can’t be important to everyone), and get real about rep–vendor–dealer hustle: realistic dealer visits, heavy follow-ups, loyalty over games, and rep firm risks. Plus airport chaos, cheese curds, smoked-cocktail slander, and unfiltered CI tales.