Element Six
Why GTM Starts in the Basement with Saheel Chandrani CEO of PingCx
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“You can’t launch a product in a building unless the incumbent engineer is on your team.” Saheel Chandrani, CEO PingCX
In our latest Climate Gap Quick Cuts, Saheel flips the GTM playbook upside-down. Rather than chasing CIOs or VPs, he courts the people who actually touch the pipes and wires because true adoption (and real ROI) happens underground.
Key takeaways
• Institutional knowledge is…