Name Drop
Olivia Kupfer: Social Shifts & Scaling Spirits: Gen Z, Global Brands, and Career Risks
44:18
Join Molly Baker and our guest for a candid conversation on Gen Z social habits, global brand building, and the career risks that shape long-term growth. Drawing on her experience leading liqueurs at Diageo, Olivia shares what it takes to integrate and scale brands across markets, navigate shifting consumer behavior, and lead teams with clarity in a fast-changing industry. Together, they explore…