The Second Draft

Your Portfolio Isn't Getting You Clients (and Hiding Behind It Is Costing You More Than You Think)

32:06

"Can I build my design business without showing my face?" It's one of the questions Caroline hears most from interior designers. The hard truth is that clients aren't hiring your portfolio. They're hiring the person they trust with their home and their money.

In this episode, Caroline explains how marketing your business is different from becoming an influencer, what your audience needs to know…