Always Be Testing

#99 Product-Market Fit, Protocols, and the Future of Growth with Peter Denton

41:46

In this episode of the Always Be Testing podcast, Peter Denton—a seasoned growth and marketing leader with a 25+ year career in startups, product experimentation, and marketing innovation—shares a wealth of insights from his journey through the dot-com boom to leading growth at XMTP and previously Pioneer Square Labs.

Peter discusses how to de-risk startups before launch, leverage APIs and data…