Always Be Testing

#94 Fraud Protection : Lessons in Taking Down the Internet’s biggest fraudsters | Ben Edelman

46:25

In this episode, Ben Edelman shares insights from his years studying the intersection of economics, digital marketing, and consumer protection. He and the host dive deep into the evolution of affiliate marketing, the early days of web advertising, and how regulation and business incentives have shaped online behavior—both good and bad. Ben also reflects on ad fraud, deceptive affiliate…