A Bright Idea
Shuga X Ice: Bringing A Taste of Home to America's Favorite Dessert
56:02
A Bright Idea is back for a new season and a sweet treat. On this week's episode I speak with Ndidiamaka Agu, founder of Sugar and Ice, an ice cream brand that infuses rich African flavors into classic American desserts. Ndidiamaka shares her journey from a medical background to entrepreneurship, influenced by her family's entrepreneurial spirit. She discusses the challenges of starting her…