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Ep178 The Cabinet That Looked Like a Casket: Chris Boots on Building CJ Boots Casket Company
25:08
Chris Boots was building a custom pantry cabinet at his wife's uncle's shop in 1999 when he looked at the top sitting on the cart and thought it kind of looked like a casket. He'd always wanted his own business. He didn't know what business. That cabinet was the seed.
He spent nights on the bed flipping through funeral trade magazines while his wife asked what on earth he was doing. He joined…